Author Archives: VSG

The paper ‘From ‘Guerrilla’ Methods to Structured Evaluations: Examples of Formative Web Design from the Exploratorium’s Evidence and Mind Projects’ presents formative web testing and evaluation methods ranging from floor testing with museum visitors using low-cost ‘guerrilla’ methods to structured evaluations that engage museum visitors and online remote audiences in the design process. Read Paper

‘Vicious Fishes’ presents an exploratory front-end exhibition evaluation at the Miami Museum of Science & Planetarium, helping planners understand how visitors comprehend and think about themes, ideas, concepts, and specimens associated with the Amazon. View Case Study

The Dana Centre is the Science Museum’s (London, UK) venue for science dialogue events. The events aim to engage an adult audience in dialogue about science. Audience research and evaluation played an important part when developing the Dana Centre approach. This report contains findings from the front-end evaluation. Dana Centre front-end evaluation report