The Visitor Studies Group: Championing excellent visitor experiences
This page is designed to be a dynamic resource of links to useful tools for evaluation.
Please send any links you would like to see included or find useful to firstname.lastname@example.org.
As the page grows we may organise the resources by topic or method or by level but for now you will find below a mixture of entry-level advice and tools for more experienced practitioners.
Weblinks and Downloads
The VSG template for writing an audience research brief (pdf)
Audience Research Brief
VSG created event evaluation posters (pdf)
Event evaluation posters (A1)
HLF evaluation guidance
Paul Hamlym – Our Museum Project Communitites and Museums as Active Partners
Evaluation tools for learning teams – type of reflective practice:
South West Museums Federation introductory-level guidance on consultation:
and on Evaluation:
SHARE South East Museums Evalution toolkit:
The US-based Visitor Studies Association:
UCL Museums Wellbeing Measures toolkit:
Guides to evaluation of “Public Engagement” from the Wellcome Trust Major Overseas Programmes website: