Morris Hargreaves McIntyre

The Visitor Studies Group: Championing excellent visitor experiences

The latest news and upcoming events from The Visitor Studies Group (VSG)
To find out more or make a booking please see the events posted below.

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Morris Hargreaves McIntyre

Morris Hargreaves McIntyre

 www.mhminsight.co.uk    Services: Audience and market appraisal Marketing and engagement strategies Psychographic segmentation Digital audience insight Staff and volunteer surveys Database tagging Membership, retail, donor development Visitor journeys and interpretation Exhibition evaluation Brand analysis and development Speciality: Morris Hargreaves McIntyre (MHM) is an audience strategy and insight consultancy working with cultural and heritage organisations to connectMore

DJS Research Ltd

DJS Research Ltd

 www.djsreseach.co.uk   Services: Audience profiling Formative and summative evaluation Segmentation Member and donor research Stakeholder research Box office and database surveys Desk research and secondary data analysis Market sizing Background: DJS Research Ltd is an independent, UK-based insight consultancy, specialising in research with visitors, the general public, businesses and other stakeholders. We have extensive experience ofMore

Ann Nicol

Ann Nicol

 www.heritagepathfinder.co.uk    Services: Audience insights, development and segmentation Learning strategy and programme development Visitor experience and engagement planning Research and consultation Workshop facilitation Training and mentoring Speciality: Ann is a specialist consultant with over 25 years’ experience of supporting natural and cultural heritage sites to engage visitors with their stories.  She brings skills in research, planning,More

Adam Pearson

Adam Pearson

  www.pearsoninsight.co.uk    Services: visitor research evaluation quantitative research methods data analysis non-user research and consultation   Speciality: Adam is a freelance research and evaluation consultant working with the public, cultural and not-for-profit sectors. He helps organisations find new insights through a range of market research, evaluation and consultation services. He specialises in delivering quantitative researchMore

Big data toolkit

As part of the VSG 2018 Conference, ‘Big Data, Big Opportunities’, delegates were invited to contribute ideas to a ‘Big Data Toolkit’.  We have compiled notes collected from the conference into the toolkit, which we are sharing with VSG members.  This includes examples of ‘big’ and ‘bigger’ data used in the sector, examples of ‘bigMore

Masterclass -Commissioning audience research: a practical guide

23 January 2019, 15:00 – 17:30, Dana Research Centre and Library, Science Museum Tickets are free for Visitor Studies Group members or cost £30 for non-members and £20 for independent freelancers or students. Book via Eventbrite . The amount of audience research that the museums, culture and tourism sectors commission from external evaluators and agencies is everMore

Conference 2019: Bursary opportunity

  *** The deadline for this bursary has been extended to Friday 25th January*** At VSG we always like to support the visitor studies community where we can, and we are pleased to once again offer a conference bursary, which will cover the cost of one person to attend the conference for both days. To applyMore